Last year, I wrote an article where I really dug into meta descriptions and tried to find a clue as to how meta descriptions are generated by Google. I found slightly different patterns between various types of websites, such as e-commerce sites, blogs, news and company services. Here are the take home messages: : If […]
OnPage optimization (AKA on-page SEO) refers to all measures that can be taken directly within the website in order to improve its position in the search rankings.
Examples of this include measures to optimize the content or improve the meta description and title tags.
On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.
On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.