newApps Agency is a full white hat SEO agency that helps local business owner drive more traffic and more customers to their website as quickly as possible.

New to SEO? Want to get some insight about SEO? If yes then you are at the right place.

SEO is an acronym which stands for Search Engine Optimization. It is a marketing discipline focused on maximization of your visibility in organic search engine result pages. The concept of SEO is encompassing both technical and creative elements which you need to improve ranking, drive traffic and increase awareness in search engines. You can look at the term SEO from various aspects. From the word on your page to the way other sites link to your site all comes under the definition of SEO. Sometimes SEO is just the matter of making sure that your site is structured in a way that search engine is understanding, or sometimes it is only about building a search engine as well as the user-friendly website.

When doing a search, instead of looking through the mountains of search results, audiences tend to stick to the topmost initial pages.  When your website ranks high, there will be an increase of visitors on your site. SEO makes the use of specific keywords and specific search terms in line with the working patterns and algorithms of the search engine to bring your website to the first page of the search engine. As keeping your site up to date in Google search engine is requisite to save ranking of your site.

SEO is the collection of strategies, techniques, and tactics which can increase the number of visitors on your web. It makes your site omnipresent for the online visitors. In simple words, SEO is the method which revolves around optimizing the visibility of your website and brings it to the first page in search engines such as Google, Yahoo, and Bing, etc. The higher ranking leads to increase in the number of visitors.

Does your website look impressive, include original content and dazzling media but is not getting enough visitors to convert into potential customers? If this is what you are experiencing, then your website is not doing its job correctly. It is time to hire an SEO expert, such as newApps Agency, and bring some boost to your site visibility.

SEO experts are available in different shapes and sizes. Either it is an employee, individual consultant or an SEO consulting firm.  What they all have in common is they review the site, ask your business goals and find ways to help you to target your visitors. They identify strategies to improve your website ranking and page views. SEO expert prescribes possible remedies to enhance the ranking of your site by merely rewriting HTML title tags to the more complex structural issues to prevent search engine bots from crawling your content. They work to obtain quality links from relevant and high ranking domains and some external website.

An SEO specialist researches and analyzes the trends and overall best industry practices to develop and implement SEO strategies. SEO experts are well aware of the different areas of specialization. They have practical knowledge of the additional fields such as website creation and modification to content writing. They understand all level of SEO, i.e., technical, off-page and on page optimization. SEO experts have a proven track records of success, years of experience and certification. They are marketing savvy individuals with a well-rounded perspective and knowledge. They have the proper understanding of black hat and white hat SEO practices. SEO experts’ channelized result oriented search engine optimization and ensure conversions by consistently attracting customers.

The emergence of internet and technology and the growing number of online services have made it incredibly important to increase site visibility and awareness of your brand. If you are running a website, then you cannot deny the importance of search engine optimization to market your brand, to increase traffic for conversions to improve the overall growth of your businesses.

When it comes to marketing your online business, there is nothing which can beat the effectiveness and value of SEO strategies. SEO is good for visibility and branding. It allows you to drive web traffic in major commercial search engines like Google, Bing, and Yahoo, etc. SEO is the primary method which enables you to navigate the site to a large number of internet users. It is vital online marketing strategy which allows the site owner to gain website traffic, help them to maintain the high level of search engine concerning visibility and brand awareness. SEO plays a significant role in getting more traffic from the diverse sources and attract visitors. SEO experts exchange the links, subscribe to the RSS feed and generate traffic based on specific keywords to consistently attract the targeted visitors and to convert them into customers.

High search rankings make your site credible in the eyes of visitors and ultimately affects the revenue of your eCommerce site. SEO is a continuous process. It is like machinery which you can use to drill for oil and mine for gold. It is not icing on the cake it is an essential ingredient of the marketing mix strategy. SEO practices enhance the user experiences and site usability. It is also useful for social promotions of your site. It increases the credibility of your business and allows you to stay ahead of the competition.

SEO might be close to rocket science or brain surgery, but it is not as mysterious as many have made it. You cannot earn a high rank in search engine overnight; it will take time, knowledge and much of your elbow grease. 

There are two primary functions of a search engine which includes crawling and building an index. It determines the rank list of most relevant websites and provides it to the search users.

When a user searches, the specific term, phrases or a keyword on the search engine like Google, he/she will get the results in series of the website related to the query and sites with reliable domain authority. It is because the search engines use crawlers to gather information on different websites. These crawlers collect every bit of content available on the internet. Google then creates an index for every site compare it to the algorithm that Google has built for best SEO practices.  

For example, for your search ‘white hat SEO expert,’ the top result will be the one that is adopting best SEO practices for ranking of their site.

Here is the list of programs which can help you to rank well in SERPs at a fundamental level

• Write high-quality content

• Distribute and publicize the content 

• Make your content engaging, attractive and useful so that people will interact and share your content

• Build the links to your site on other sites

• Increase your online reputation by talking people about you

It sounds easy, but a lot of things are involved in getting there. First of all, you have to make sure that your website is user-friendly and search engine friendly, as it is meeting the standards of a search engine. It means your site has to be fast, usable, clean and informative. It is going to play a helpful role in the search, so it has to be error free. When you are writing content, it is considered to be a best practice to keep in mind that you are writing to people, not robots. Last, but not the least, proper marketing strategies to get your content in front of your readers are essential as well.

The keyword is an essential part of SEO process. Whether it is on-site optimization or off-site optimization, making the wrong selection for keywords will result in zero return on investment. Therefore, choosing right keywords as well as choosing the correct number of them is essential for your search optimization.

Debating whether to use a single keyword per page or multiple keywords per page? It is a long on-going debate. It is not advisable to repeat the same exact keyword on different pages again and again. Don’t target one keyword even if you have a tight budget or a single keyword is covering everything that you do or sell. You can win the competition to rank well in the search engine if the keywords you are using are highly searched. If it is not, then you won’t be able to attract enough visitors to your site.

Don’t target lots and lots of keyword. The more the keywords, the less the resources will be which you can assign to work on them. It will make it harder to rank well for any one of them. If you want to rank for many keywords, then you must have to be focused and realistic. This is something important when you don’t have much time to create the content and big budget to promote your site.

So how many keywords do you have to target to rank well in the search engines? The answer is, it depends!

Yes, it depends on the budget and the time you have for results. However, for small businesses, it is recommended that you can start with targeting about five keywords. Targeting five keywords do not suggest that your site will be rank for only five keywords and you will get traffic from those five keywords. Moreover, if you are creating good quality and content-rich pages, then you will naturally rank for long tail keywords. You cannot find long tail keywords in any keywords research tool. These words get searched for once in 2-3 months, and these are the words which you have used in your content. Long tail keywords are relevant as it is estimated that 40% of the online searches consist of phrases up to 44 or more than four words.

The scope for ranking and attracting website with five keywords is quite broad. A good percentage of traffic to the site will come from the keywords which you have used on your content, i.e., long-tailed.

The world of SEO is the realm of many search engines, firms, opinions and much more. Google recommends one thing, Bing suggests the other, and the internet space becomes overwhelming for the marketers. SERPs, organic ranks, search marketing, and algorithm updates all are collectively making it hard to figure out how optimization works and how much time it takes to see SEO results. 
The answer to this question is quite frustrating as it suggests, it depends!

Yes, it is frustrating, but it is the only real answer to this question. What does it depend on? Does it depend on how old your website is, how much SEO you have done on it, what is the current shape of the site, and how much content is on it? Or does it depend on the link profile of your site and many other SEO factors? We cannot start two same websites from the same place. Even if these two websites are in the same industry and competing for same customers to note time ranking will take to grow.

Keep in mind with a white hat SEO expert like Charles Leveillee you will start seeing results in 1 to 3 months, and these results will grow over time.

No, we don’t lock you into long-term contracts. You can cancel your monthly contract any time you want. We offer exemplary services and are confident that you will be happy with our results.

Email us at hello@newappsagency.com