Why You need SEO? The Basics of Search Engine Optimization

Did you know that 40,000 people search Google each second?

If you own a business, directing as many of those people to your website as possible will lead to more sales. Whether you sell products or just run a blog, each click can earn profits from ad revenue.

why you need seo

No matter how you look at it, search engine optimization is a necessary tool to stay afloat in the vast web. Not sure how it all works? Keep reading to learn more about why you need SEO.

Why You Need SEO in an Online World

When you utilize SEO, you can get your business on the top page of Google searches. Think about the times you use Google. How often do you browse through the 20th page?

In order to beat your competitors, you need to get as close to the number one hit as possible. This is why SEO is important. Learning the tricks that make your website more attractive to Google algorithms is the best way to be on top.

How Does Google Analyze SEO?

SEO is so intricate that there are hundreds of details Google bots look for to determine which websites are most useful for its users.

Here are a few crucial SEO marketing tips you can use for your website:

  • Research popular keywords typed into Google and incorporate them naturally in your online content
  • Keep your site running fast and looking clean
  • Incorporate high-quality links to other websites that aren’t your competitors to boost your own credibility
  • Remove any duplicate copies of website pages
  • Keep any purchases and other data secure so customers continue to use your site
  • Optimize your website for mobile users

As you can see, there are a lot of things you need to check on your own website. Lots of companies make these errors without realizing they’re hurting their business.

What Are the Rules for Creating a Blog?

Running a blog is another key marker that Google looks for when choosing top results.

If you want to understand the importance of SEO blogging, you have to consider relevancy. Websites that produce a steady stream of content are more useful and up-to-date than others who aren’t active online.

In order to reach the most amount of people, there are even more hurdles you have to clear. Some of the most helpful SEO tips for blog posts are as follows:

  • Write an awesome hook to engage readers
  • Keep paragraphs short
  • Utilize headers to make it easier to skim
  • Research and incorporate popular SEO keywords into your article
  • Link to other websites and relevant pages on your own website
  • Keep the language basic

Ready to Use SEO on Your Website?

Now that you know why you need SEO, you’re probably wondering what the next step should be.

Learning all the ins and outs of SEO takes time. The tips in this article only skim the surface. If you’re running a big business, you shouldn’t have to learn a new, technical language to succeed.

Newapps Agency can get you incredible results every time. Learn more about our company to see how we can revolutionize your business.